Remains Dominant in Washington, D.C. Market With Yet Another First-Place Finish
March 14, 2023 — Meet the Press with Chuck Todd (MTP) was the #1 Sunday public affairs show in the key demo this past Sunday, March 12, according to data from Nielsen Market Research.
#1 in the Key Demo This Past Sunday
MTP was the only show among the 3NET broadcast networks – NBC, ABC, and CBS – to grow its audience over last week in the demographic most valued by news advertisers. It improved its lead over CBS and reversed a viewer gap with ABC among viewers aged 25-54, seeing 11% week-over-week growth in the key demo. The broadcast averaged 507,000 demo viewers, leading ABC’s This Week by +84,000 (+20%) and CBS’s Face the Nation by +81,000 (+19%).
Sunday’s broadcast featured interviews with former FDIC Chair Sheila Bair, Sen. Robert Menendez (D-N.J.) and Sen. Kevin Cramer (R-N.D). The program averaged 2.401 million total viewers, leading ABC by +155,000 (+7%) and trailing CBS, which continues to rate for just 30 minutes of its hour-long broadcast, by just six percent.
An additional 184,000 viewers and 79,000 A25-54 viewers watched the Sunday program through a rebroadcast on NBC.
Continues to Dominate Digital Politics Footprint on Sundays
MTP continued its leading digital performance last week, reaching 112,000 viewers of Sunday’s full episode on YouTube. The brand delivered 162,000 hours viewed across platforms, with a total of 791,000 views.
94 Months as the Most-Watched Sunday Show in Washington, D.C.
Once again, MTP ranked #1 across the board in the influential Washington, D.C. region this past Sunday. It has not lost a Sunday in total viewers in the nation’s capital in 94 consecutive months, well over seven and a half years.
Tune into Meet the Press NOW weekdays at 4:00 p.m. on NBC News NOW for more from moderator Chuck Todd, follow the brand on Facebook and Twitter, and visit the Meet the Press Blog or subscribe to First Read for the latest from the MTP team and the NBC News Political Unit.
NATIONAL AVERAGES – SUNDAY, MARCH 12, 2023
|Show Name||Net||Duration (minutes)||Total Viewers||A25-54 Viewers|
|MEET THE PRESS||NBC||52||2,401||507|
|FACE THE NATION HALF-HOUR||CBS||30||2,554||426|
|FACE THE NATION HOUR||CBS||60||2,203||385|
|FOX NEWS SUNDAY||FOX||60||886||203|
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