NBC NIGHTLY NEWS INCREASES VIEWERSHIP ACROSS THE BOARD IN WEEK-OVER-WEEK & YEAR-OVER-YEAR MEASUREMENTS

Marks Biggest Total Viewer & Key Demo Audiences Since March 2022

Ranks as #4 Most-Watched Program for the Week & Delivers Its Strongest Week on Digital Since March 2022 with Nearly 20 Million Views

Week of Sept 26: Ratings Highlights

  • Nightly News increases viewership across the board in week-over-week & year-over-year measurements
  • Nightly News hits a 29-week high in total viewers and a 26-week high in the key demos
  • Nightly News is the #4 most-watched program in all of TV last week with 7.081 million viewers, excluding specials, sports & syndication.
  • Nightly News delivers its strongest week on digital since March 2022 with 18.4M video views

Week of Sept 26 Nightly Stats

  • Averages 7.081 million total viewers, topping CBS by +2.109 million (+42%), the largest advantage over the network since Feb. 2022 (2/28/22)
    • Nightly News increases viewership by +626,000 (+10%) in week-over-week measurements and hits 29-week high in total viewers (since week of 3/7/22)
    • In year over year, Nightly News narrows the total viewership gap vs. ABC by 8%
  • Averages 1.208 million A25-54 viewers, leading CBS by +392,000 (+48%)
    • Nightly News increases A25-54 viewership vs. last week by +9% (+95,000)
    • Nightly News hits a 26-week high in A25-54 (since week of 3/28/22)
    • In year over year, Nightly News improves the A25-54 demo gap vs. ABC by 6%
  • Averages 835,000 A18-49 viewers, beating CBS by +313,000 (+60%) 
    • Nightly News hits a 26-week high in A18-49 and increases the demo viewership vs. last week by +11% (+81,000)
  • Across digital, Nightly News delivered its strongest week since March 2022 with 18.4 million video views and 1.8 million hours viewed on & off platforms, including clips and full episodes. 
  • On YouTube, full episodes reached 953,000 views and 763,000 viewers
ProgramP25-54P18-49P2+
ImpsImpsImps
NBC NIGHTLY NEWS1,2088357,081
CBS EVENING NEWS8165224,972
ABC WORLD NEWS TONIGHT1,4679998,506

Note: ABC World News Tonight was retitled on Monday, 9/26 and based on a 4-day average due to NFL Football airing live in prime.

Nielsen Ratings now reflect the addition of Out of Home (OOH) viewership that began being measured on Aug. 31,2020 across only 44 markets tracked by Nielsen Media Research. NBC Nightly News, World News Tonight and CBS Evening News’ ratings are comprised of telecasts with regular titling and include afternoon and overnight airings on owned stations.

Digital ratings sourcing: Adobe Analytics and Partner Portals; YouTube Analytics Portal.

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