TODAY Lifestyle Contributor, Jill Martin, Hosts New Shopping Program, Starts Thursday, June 17

New Show is Part of the Streaming Channel’s New Weekly Shoppable Programming

June 14, 2020 – TODAY All Day, the morning show’s 24/7 streaming channel, is bringing viewers a new, ultimate shopping program, featuring must-have products and a seamless, first-of-its kind shopping experience. Shop TODAY with Jill Martin, hosted by TODAY Lifestyle Contributor Jill Martin, premieres Thursday, June 17th at 12 p.m. ET, showcasing products for the every-day consumer. 

Known for her popular Steals & Deals franchise, Martin’s new 30-minute shopping program will stream on the third Thursday of every month. Based off of the growing and popular cross-platform Shop TODAY brand, each episode will showcase products for the everyday consumer with categories spanning fashion, beauty, home, accessories, and tech. Additionally, Martin will interview a special celebrity guest about their latest product launches and the hottest trends of the moment. The premiere episode will feature a conversation with actress and entrepreneur Gwyneth Paltrow, with subsequent episode guests including Tracee Ellis Ross and Ayesha Curry.  

Viewers will be able to easily shop the show through ShoppableTV, text, app or on the Shop TODAY Instagram account. Audiences can simply scan the QR code that appears on screen with a mobile device to buy the products they love.

TODAY All Day will also stream additional shoppable programming each Thursday, offering viewers must-have finds and the hottest items for everyday needs.

Earlier this month, TODAY All Day debuted a new slate of programming including TODAY in 30, a daily 30-minute show hosted by Savannah Guthrie and Hoda Kotb; TODAY Food shows, including#Cooking with Samah Dada and Saucy with Anthony Contrino; TODAY Talks, with host Jenna Bush Hager, featuring the best anchor chats and conversations from that morning’s TODAY; and more programming will be announced soon, including Cooking with Cal hosted by Dylan Dreyer and a brand new cooking program hosted by Al Roker. Read more here:

TODAY All Day is free to access and ad-supported. It is available to stream on, Peacock, YouTube, Tubi, Xumo and via NBC News’ apps on Roku, Amazon Fire and Apple TV, with Pluto TV coming soon. To watch and for more information, visit 


For more information, contact:

Megan Stackhouse

NBC News


Elizabeth Kushel Bader

NBC News


Emily Passer

NBC News Digital


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