Nightly News Delivers Largest A25-54 Demo Win over ABC since March
The NBC News Broadcast is #1 Across the Board This Season
NEW YORK (May 9, 2017) – “NBC Nightly News with Lester Holt” ranked #1 across the board for the week of May 1, averaging 7.7 million total viewers, leading “ABC World News Tonight” by +57,000 viewers (+1%) and “CBS Evening News” by +1.5 million viewers (+24%). Nightly News has won three consecutive weeks across the board.
In the A25-54 demo, Nightly News averaged 1.8 million viewers, leading ABC by 232,000 viewers (+15%) and CBS by +419,000 viewers (+31%). The demo win marked Nightly News’ biggest A25-54 delivery in five weeks (week of March 27, 2017) and its largest demo advantage over ABC since the week of March 20, 2017. Compared to the same week last year, Nightly News improved its demo advantage over ABC by +30% (+232,000 vs. +178,000 last year).
Among A18-49, Nightly News averaged 1.3 million viewers, topping ABC by +184,000 viewers (+17%) and CBS by +323,000 viewers (+35%). The NBC News broadcast has ranked #1 in A25-54 and A18-49 for 92 of the last 93 weeks. Compared to the same week last year, Nightly News increased its A18-49 lead over ABC by +94% (+184,000 vs. +95,000 last year).
Season to date, Nightly News is the #1 evening newscast across the board. The NBC News broadcast holds its largest demo advantages over ABC in four seasons and over CBS in three seasons. Compared to last season, Nightly News’ demo lead over ABC is up +13%, while its advantage over CBS is up +12%.
Weekly Highlights:
- Nightly News ranked #1 across the board, averaging 7.7 million total viewers, leading “ABC World News Tonight” by +57,000 viewers (+1%) and “CBS Evening News” by +1.5 million viewers (+24%).
- Nightly News averaged 1.8 million A25-54 viewers, outperforming ABC by +232,000 (+15%) and CBS by +419,000 (+31%).
- This was Nightly News’ biggest A25-54 delivery in five weeks (week of March 27, 2017) and its largest demo advantage over ABC since the week of March 20, 2017.
- Compared to the previous week, Nightly News added +22,000 A25-54 viewers and increased its lead over ABC by +42% (+232,000 vs. +163,000 prior week).
- Compared to the same week last year, Nightly News improved its demo advantage over ABC by +30% (+232,000 vs. +178,000 last year).
- Nightly News averaged 1.3 million A18-49 viewers, topping ABC by +184,000 (+17%) and CBS by +323,000 (+35%).
- Compared to the same week last year, Nightly News increased its A18-49 lead over ABC by +94% (+184,000 vs. +95,000 last year).
- Nightly News has ranked #1 in A25-54 and A18-49 for 92 of the past 93 weeks.
Season Highlights:
- Nightly News is the #1 evening newscast across the board.
- Nightly News holds its largest A25-54 advantages over ABC in four seasons and over CBS in three seasons.
- Compared to last season, Nightly News’ demo lead over ABC is up +13%, while its advantage over CBS is up +12%.
Week of May 1 – May 5, 2017:
| Total Viewers | A25-54 Rating | A25-54 Viewers | A18-49 Rating | A18-49 Viewers | |
| NBC | 7.685 | 1.47 | 1.767 | 0.98 | 1.256 |
| CBS | 6.180 | 1.12 | 1.348 | 0.73 | 0.933 |
| ABC | 7.628 | 1.28 | 1.535 | 0.84 | 1.072 |
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ABOUT NBC NIGHTLY NEWS WITH LESTER HOLT
“NBC Nightly News with Lester Holt” is America’s most-watched evening newscast, going beyond the day’s headlines to uncover stories of how people’s lives are affected by the world around them. “NBC Nightly News” reaches over 24 million people every week through its broadcast and millions more through NBCNews.com, the “Nightly News” app, and social media platforms. Lester Holt is the anchor and Sam Singal is the executive producer.
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For more information contact:
Jake Urbanski
NBC News
212-664-3211
