NBC NEWS BECOMES FIRST BROADCAST NEWS ORGANIZATION ON KIK

Delivers instant, in-app news and video content for personalized chat experience

NEW YORK – March 30, 2015 – NBC News has become the first television news organization to launch an official account on Kik, a mobile-first chat network with more than 200 million users. The NBCNEWS account allows Kik users to discover and share real-time news content tailored to the topics they care about most.

In Kik, users can search for and send a message to the username NBCNEWS. When they send a keyword such as “politics” or “technology,” users will instantly receive an array of story and video content from NBCNews.com. Articles and short-form videos are easily viewed through Kik’s built-in web browser, delivering a seamless experience for mobile users on the go. NBC News will also have the ability to push messages to Kik users, from top videos to breaking news alerts and more.

With NBC News on Kik, smartphone users and younger news consumers can use keywords to pull the day’s top stories wherever they are, and whenever they want award-winning news coverage.

To follow NBCNEWS on Kik, visit kik.me/u/NBCNews on your mobile device.

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For more information contact:

Nicole Enberg
NBC News
e: Nicole.enberg@nbcuni.com
p: 212-664-6192

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ABOUT NBC NEWS

NBC News is a global leader in news across all broadcast and digital platforms. Its leading and award-winning television news broadcasts include NBC Nightly News, TODAY, Meet the Press and Dateline, as well as primetime specials and breaking news reports. The rapidly-growing NBC News Digital Group, along with the well-established NBC News Radio with 750 stations nationwide, provide continuous content to consumers wherever they are, whenever they want it. NBC News also operates Peacock Productions, an award-winning in-house production company, and the NBC NewsChannel affiliate news service. NBC News is part of the NBCUniversal News Group, a division of NBCUniversal, which is owned by Comcast Corporation.

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